Ahhh, the VHS tape! Remember going to the video store and hoping they had them behind the cover of the movie you wanted to watch? Those were some great times! Now Miller Lite is bringing back those memories... kind of!
Miller Lite is bringing back its iconic Great Taste, Less Filling debate with a new generation of ‘All Stars’ including actor Luke Wilson, football icon JJ Watt, baseball legends David Ortiz and Jorge Posada, one of basketball’s greatest players Reggie Miller, and Olympian, soccer champion, Mia Hamm.
But that's not all.
To celebrate the return of the Great Taste, Less Filling campaign, Miller Lite is dropping Beer Tapes for nostalgia-loving fans to get in on the great beer debate. Miller Lite Beer Tapes are a double feature of VHS tapes - one a real playable VHS that offers the chance for free beer and exclusive merch and one a VHS shaped novelty glass that you can drink out of (yes a literal drinkable VHS).
Fans who want to join in the great debate can either head to the last Blockbuster to pick up a Miller Lite Beer Tape in person or check out Miller Lite’s social channels to get one online.